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OO BATTLE OF THE BRANDS   
RAW vs. SmackDown!:  Who Wins?  

Week Ending January 9, 2004

Featuring Many Current and Past OO Columnists 
Ratings Compiled by Jeb Lund

 

OOficial Brand of the Week:
SmackDown!
RAW:
2.65 --/-- SD!: 2.98

RATING SYSTEM: Rather than go with the standard 1-10 integer scale for rating shows, OO has selected a 0.0-5.0 rating scheme.  Not only does this allow the reviewer to more precisely award points, but more importantly, it is our belief that our ratings will, in a way, be comparable to the weekly Nielsen Ratings.  Our ratings are based on show quality, however, whereas Nielsen's are based on eyeballs.  Just as WWE hasn't reached the real world 5.0 mark in a long, long time, it will take a monumental effort for a show to earn the highest OO World ratings...  but piss us off in a given week, and we'll be rating you like you're Nitro and it's 2001. 

RAW (1/5/03) vs. SMACKDOWN! (1/8/04)  
OOFICIAL RATINGS

Canadian Bulldog
RAW: 2.5
 

The good: Triple H was in rare form on the mic (ie very funny) and it was good that the writers acknowledged this 'Sheriff' gimmick may be a tad flawed.... Jericho/Christian v. Rosey/Hurricane wasn't spectacular, but it helped to plant some doubt that Y2J may not be turning face. The contented look on Jericho's face when Christian had his arm around him going up the ramp (er... that may not sound as innocent as it really was) was subtle and effective.... They tried to explain the story behind Kane and Booker T. At least they can plant the seeds of an issue between those two now, which works for me... I enjoyed the development of Teddy Long becoming GM for one night only, so long as it was temporary. His character just doesn't have the depth that Bischoff does. Finally, I don't know why, but I laughed my ass off at the Randy Orton commercial. The `paid for friends of Randy Orton' note at the end reminded me of an episode on the Simpsons where, in small print, it read something like 'Vote Quimby for Mayor. Paid for by the Mayor Quimby for Mayor Mayoral Committee'. I don't know why.
 
The bad: Some pretty obvious complaints here... Why is Austin a Sheriff? What difference is it from being a GM? Somehow, I can't see WWE wowing us with a brilliant explanation several weeks later.... Not only was the Jericho-Mae Young segment painfully dumb, it actually made me feel silly for sitting there and watching it. Now THAT'S bad.... Note to Teddy Long: You're GM for one night only, and the best you can do for your client is a number one contender's match? Who cares what Sheriff Austin says? Book your own matches; fire some people; reunite Doom -- make SOME kind of gross abuse of power....  Dudleyz v. Flair-Batista was one of the weakest main events I've seen in a long time, on paper and in practice.
 
SmackDown: 2.0 
The good: Holy mediocrity, Batman! In place of anything overly good to note this week, I've decided to present a Letterman-esque Top 10 list:
 
Top 10 Ways SmackDown Would Be Different If Vince Russo Was Still Writing It
10. Scotty Too Hotty, Insurance Salesman
9. Rhyno develops syndrome where he thinks he's really a man-beast; hilarity ensues.
8. To differentiate itself from Raw - no more wrestling ring
7. Los Guerreros spend every episode inexplicably running from INS officials.
6. Spanky's nickname now taken literally (don't ask)
5. 30 % More Stink-Facing
4. Sable, Torrie, Dawn Marie, Nidia, Shaniqua and Stephanie now lesbians  
3. Lengthy debates every week about who REALLY killed WCW
2. In a shoot interview, Kurt Angle tells the world he's sick of doing all that 'amateur wrestling sh*t.'
1. Main event of WrestleMania sees Russo going over Brock Lesnar via F5
 
The bad: Do you need to ask? The Chavo turn was overdue and poorly executed. Compare it to the Edge-Christian turn a few years ago. You knew that the turn was happening, sure, but you didn't know WHEN it was going to happen. Los Guerreros had this vibe going for them as well, but screwed it up with the most telegraphed turn in wrestling history. How could Michael Cole have POSSIBLY been shocked by that? Seriously. Is he six years old? And why are we getting Kurt Angle mixed up in this? The story was carrying itself very nicely without Angle's help, thank you very much. Now we've got Chavo turning, Jamie Noble turning and Kurt starting to turn -- all on the same show. What is this, 1998?... I know there are a lot of you out there that have been begging for the return of Billy Gunn, but I'm thinking `no thanks'...  What angered me the most here the most is there was not one really good segment. Not one. SmackDown had been showing some momentum lately, but this one really lost it for me.

Canadian Bulldog's year-to-date averages: RAW (3.1), SD! (2.8).


Matt Hocking
RAW:  2.9
JR:  Wow!  What the hell is going on on RAW, King?
JL:  Uh...Theodore Long was in charge...but I think Steve Austin
was...maybe...I'm not sure.
TL:  I'm in charge.  Buh'leedat.
JL:  RAW is over, Teddy.  You're not in charge anymore.
HHH:  Actually, I'm putting him in charge of ratings this week too.  Screw
All y'all.
JR:  Uh...that sucks.
TL:  That's right, Playa.  Sucks to be you.  I liked it when Kane made fun
of that no good white boy Booker T.
JL:  Uh...Teddy...Booker is....
TL:  I stand by what I said.
JR:  Frankly, that was the only really great thing on the show.  2.9.
JL:  Where were all the PUPPIES?!  It's my home town and there aren't any
PUPPIES?!  1.1!
TL:  Man, why'd they have to put me in charge of the crappy night?  I'm with
J.R.  2.9.

Smackdown!:  3.0
MC:  Zzzz....
TZ:  Cole, wake up!
MC:  Is...is Hardcore Holly still feuding with Brock Lesner?
TZ:  Yes.
MC:  Let me go back to sleep, mommy.
DM:  I want to have sex with Paul Heyman.
MC:  You HUH?!
TZ:  Dawn, how's your film history?
DM:  I did a nude scene!
MC:  And THAT, ladies and gentlemen was the most exciting part of Smackdown.
TZ:  One point for finally advancing Chavo/Eddie, one point for the most
entertaining Billy Gunn promo in years, and one point for Rey Misterio. 
3.0.
MC:  Zzzzz...
TZ:  Uh...call that a 2.2.
DM:  I have boobies.
UD:  Good enough!  Dragon powers activate, form of me not getting fired!

Matt's year-to-date averages: RAW (3.6), SD! (3.3).

Big Danny T  
RAW: 2.9 
Compared to last weeks Spectacular showing, this weeks Raw just left me knda ho hum. Teddy Long as GM for the night was entertaining enough, but the rest of the show kinda fell flat. HHH and his unfunny promo, The Coach not adding anything to the commentary table despite being the biggest talker of the three of them, and Mae Young were the low points. None of the wrestling matches really went above "Acceptable" on my ratings scale, and I didn't really feel myself rivited to any one part of the show. It's not that Raw was bad, it's just that it was just 'Blah.' 

SmackDown!: 3.8 
Real good show this week. Feel free to check the recap to view my full thoughts.

Danny's year-to-date averages: RAW (3.5), SD! (3.6).

 
Rick Scaia
 
RAW: 2.3 
A text book example of "eh," this week, RAW had a vaguely off-putting segment on tap to balance off every kinda-OK one they served up.  Teddy Long getting to be GM?  Offset by Mae Young throwing another wrench in the Jericho/Trish/Christian storyline that NEEDED a good week this week.  A surprisingly not-shitty RVD/Henry match?  Countered by Triple H's Terribly Dated Reference Comedy Jam.  Anything else that might have been remotely good, but which is now escaping me?  I counter with two words:  The commentary.  Oh, lord, the commentary.  Actually, that's gonna take RAW down a few ticks below average...  Not a good showing as the brand gears up for the Rumble and launches the New Year. 

SmackDown!: 3.1 
I'm an easy touch.  You give me an anchor match like Los Guerreros/Bashams, toss in the well-executed pay-off to Chavo's long simmering heel turn, give Chris Benoit an effective segment in which to showcase his bad-assitude, and have something as fun as the Rey/Akio match as throw-away mid-show fluff, and you're gonna make me pretty happy.  I remain unsold on Bob Holly, Main Eventer, however, and look forward to the return of shows where I'll be interested what happens in the final 20 minutes.  Till then, this was a solid, above average edition of SD!. 

Rick's year-to-date averages: RAW (3.2), SD! (3.7).

FINAL OO RATINGS, WEEK ENDING 1/9/04

RAW average: 2.65
Actual Nielsen Rating: 3.1 (converted to broadcast rating)  
RAW UNDERdelivers versus actual rating this week.

SmackDown! average: 2.98 
Actual Nielsen Rating:  3.6    
SD! UNDERdelivers versus actual rating this week.

BATTLE TO DATE TALLIES

Average OO Rating for RAW:  3.16 
Average Nielsen Rating for RAW: 3.11 

RAW is OVERdelivering, on average, versus actual ratings so far in 2003.

Average OO Rating for SD: 3.34 
Average Nielsen Rating for SD:  3.33 

SD! is OVERdelivering, on average, versus actual ratings so far in 2003.

Rounds Won by RAW: 12 
Rounds Won by SD!: 18  
Current Streak: 1 by SD! (Since 1/9/04) 
Longest Streak: 7 by SD! (6/27/03 thru 8/08/03)

BROWSE PAST WEEK'S BATTLES OF THE BRANDS   Shop at Amazon.com


  
SMACKDOWN RECAP: Bonding Exercises
 
RAW RECAP: The New Guy Blows It
 
PPV RECAP: WWE Night of Champions 2012
 
SMACKDOWN RECAP: 18 Seconds? NO! NO! NO!
 
RAW RECAP: The Show Must Go On
 
SMACKDOWN RECAP: The Boot Gets the Boot
 
RAW RECAP: Heyman Lands an Expansion Franchise
 
SMACKDOWN RECAP: Losing is the new Winning
 
RAW RECAP: Say My Name
 
SMACKDOWN RECAP: Deja Vu All Over Again
 
RAW RECAP: Dignity Before Gold?
 
PPV RECAP: SummerSlam 2012
 
SMACKDOWN RECAP: Backfired!
 
RAW RECAP: Bigger IS Better
 
SMACKDOWN RECAP: Hitting with Two Strikes
 
RAW RECAP: Heel, or Tweener?
 
SMACKDOWN RECAP: Destiny Do-Over
 
RAW RECAP: CM Punk is Not a Fan of Dwayne
 
SMACKDOWN RECAP: The Returnening
 
RAW RECAP: Countdown to 1000
 
PPV RECAP: WWE Money in the Bank 2012
 
SMACKDOWN RECAP: Friday Night ZackDown
 
RAW RECAP: Closure's a Bitch
 
SMACKDOWN RECAP: In-BRO-pendence Day
 
RAW RECAP: Crazy Gets What Crazy Wants
 
SMACKDOWN RECAP: Five Surprising MitB Deposits
 
RAW RECAP: Weeeellll, It's a Big MitB
 
SMACKDOWN RECAP: #striketwo
 
RAW RECAP: Johnny B. Gone
 
PPV RECAP: WWE No Way Out 2012
 
RAW RECAP: Crazy Go Nuts
 
SMACKDOWN RECAP: You're Welcome
 
RAW RECAP: Be a Star, My Ass
 
SMACKDOWN RECAP: Needs More Kane?
 
RAW RECAP: You Can't See Him
 
SMACKDOWN RECAP: Lady Power
 
RAW RECAP: Big Johnny Still in Charge
 
PPV RECAP: WWE Over the Limit 2012
 
SMACKDOWN RECAP: One Gullible Fella
 
RAW RECAP: Anvil, or Red Herring?
 
SMACKDOWN RECAP: Everybody Hates Berto
 
RAW RECAP: Look Who's Back
 
SMACKDOWN RECAP: Care to go Best of Five?
 
RAW RECAP: An Ace Up His Sleeve
 
PPV RECAP: WWE Extreme Rules 2012
 
SMACKDOWN RECAP: Sh-Sh-Sheamus and the nOObs
 
RAW RECAP: Edge, the Motivational Speaker?
 
SMACKDOWN RECAP: AJ is Angry, Jilted
 
RAW RECAP: Maybe Cena DOES Suck?
 
SMACKDOWN RECAP: No! No! No!
 
RAW RECAP: Brock's a Jerk
 
SMACKDOWN RECAP: Back with a Bang
 
RAW RECAP: Yes! Yes! Yes!
 
PPV RECAP: WWE WrestleMania 28

 

 

 


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